Writing Effective Social Media Content: The secret Revealed…(Post 1)

Social Media is being widely used by business houses to promote things and generate more leads. Facebook, twitter, pinterest, Google +, etc. have gained a lot of weight in the advertising budget of several companies. Writing is an art, whether it involves creating a story or writing an article or spreading a message on social media. Writing for social media requires tactics that can generate a buzz for people to like and share. In this post, we reveal the secret to writing effectively for social media. Some tips for writing social media content includes:

·         Visually engaging content is always good

It is suggested that any post that has a picture or a video or something that is visually easy to comprehend becomes popular. People tend to see and get involved in any post that makes a good first impression in their mind.

·         Conversational content makes people involved in a fun way

We can post relevant questions or quiz or comments inviting reviews, etc. to make people answer things or express opinion. This is a fun and easy way to get people involved on your page.

·         Short is sweet

Very rarely people have the time to read a story on social media sites. People tend to ignore long messages or lengthy posts.  Thus short is sweet and is an effective way to catch peoples’ attention.

·         Being Informal works

While writing for facebook, twitter, etc.  it is good if the tone is slightly informal and friendly, so that people can associate with your brand.

·         Be available always

The more you post and remain available, the better it is on social media. If you reply instantly to a comment or post, it is always a positive point.

Using these tips will help make people more engaged in your content and will start liking or following you. We will come up with a follow up post on this soon.

How to write the best resume for the job you dream of?

Would you like your resume to be shortlisted for the job application you recently made? Would you be interested in improving your resume to convert more applications to interviews? If the answer is yes, go ahead and shine bright with these easy tips to make your resume look good and be selected in the review process:

·         “One resume that fits all applications” will not work

It is always good to go through your resume and make necessary changes as per the job applied for. It is advisable to edit your resume before every job application you make to suit to its requirements. If you feel, this might be time consuming, you can have some versions of your resume handy to be sent to any vacancy that comes up.

·         Put in relevant keywords

These days, most companies and job consultants make searches in their database or data from job portals using specific keywords. Thus think from the hiring manager’s point of view and put in relevant keywords in your resume to be shortlisted.

·         Highlight your achievements

You must write effectively to highlight your achievements rather than your job profiles in previous organizations. You can be quantitative wherever possible as HR managers would love to see quantitative results you achieved. E.g. Preference would be given to a resume that mentions the quantity of sale increased by a person over another resume that just mentions that the person increased sale.

·         Layout and formatting

Make the job of the hiring manager easy by putting the most important things on top and formatting the resume in such a way that it brings all necessary information at just a glance.

·         Proofread

Last but definitely not the least; proofread your resume to eliminate any typos or formatting errors. Such errors spoil your first impression on the hiring manager.

All the best for your career ahead!

How to write an effective article in 5 easy steps?

Writing is an art and to become its master, one must put in a lot of efforts in the right direction. Article writing, whether for the promotion of your product or for a magazine or newspaper, becomes a success only and only if the same is written effectively to engross the reader. Here are five easy steps to write an effective article:

1.       Choose a good title

The title wins half the battle in the mind of the reader.  If the title is catchy and interesting, it motivates the reader to go ahead with the reading and thus 50% work is done already by choosing a good title.

2.       Break the article into parts

No one would be interested to read a long story like looking article. We must break the article into paragraphs, points, steps, etc. so that it soothes the eyes of the reader and the passion for reading it stays alive.

3.       Use examples, quotes, facts and figures

As per the need of the article, you can use examples, quotes, facts and figures. This brings a confidence in the minds of the reader that the writer knows what he/she is writing.

4.       Write it the way you would like to read it

Throughout the article keep one thing in mind, i.e. to write as you like to read. This will automatically bring out the best work forward.

5.       Conclude strongly

A good conclusion always pays. It helps the reader recollect everything you want to say through your article and thus leaves a lasting impression in the reader’s mind.

The above steps will help you a lot in writing a good quality effective article.

Types of Content Writing

Is content writing your area of interest? Are you good at the language? Do you like writing as a medium to express your views? If an answer to the above questions is “yes”, you have ample opportunities in the field of content writing. However, this is a vast field and you must make a decision as to which area you would like to focus on.  There are several ways to distinct the types of content writing. Here are some types of content writing areas based on areas of interest to choose from that you may use:

1)      SEO Content Writing

SEO or Search Engine Content writing involves writing content that targets a specific target audience by the use of relevant keywords and unique content. This type of content writing suits those who can put themselves in the shoes of the potential buyers and write accordingly.

2)      E-book writing

Several people use E-books now as a popular way of gaining knowledge about any topic. E-book writing is for those who have a flair for writing in depth on a particular topic by doing extensive research.

3)      Web content

Web content writing includes writing content for websites, promotion articles for businesses, press releases, etc. This area is best suited for those who are good at making others believe in their writing and can write engrossing content.

4)      Technical Writing

Technical writing involves writing related to technology or technical concepts. You may write to share your knowledge about some complicated technology or design or product.

5)      Blogging

Blogging involves writing anything that you like and would like to share. The more interesting you make it, the more readers will read the same.

6)      Creative writing

Creative writing involves writing for advertisements, films, motivational, etc. It basically entails everything that would be best explained with creativity.

Apart from the above mentioned types, you can also go for medical writing, legal writing, proofreading, script writing, resume writing, travel writing, etc. and make a mark in the field.

We at Enlightext are always welcome good writers, so feel free to contact us.

All the best budding writers!

How to easily choose the best web content writer in 4 simple steps?

Internet has become one of the best sources of generating business leads and thus earning huge profits. Most businesses put up their websites, advertisements, social profiles, etc. on the internet to gain more and more visitors and make money out of the same. However, the one thing that plays a vital role here is Quality Content. One must write content that is grammatically correct, rich in relevant keywords, original, relevant to the topic, posted properly on the internet, easy to understand and have relevant information. Thus, when you are choosing a web content writer, you must take care of the following steps:

Step 1) Check the relevant experience

Identify your writing needs and match the content writers for the relevant services provided by them as per your needs. If you are looking for Search engine optimized content, you must look out for experienced service providers in this very field.

Step 2) Ask for samples of work

Choice shall be based on the experience and sample work. Past writings can give you a clear picture of the writing skills of the provider.

Step 3) Check price

Pricing is very important once you narrow down the best writers. You must  crack the best deal that is within your budget and at the same time the output is good.

Step 4) Check for turnaround time

Once everything is set in place, check the time needed by the writers to turnaround and produce quality content needed by you. If that is acceptable, go ahead and make the order and start earning huge money.

We hope you get the best service available and let us remind you that you always have the best option to choose Enlightext as your content writing service provider!

Learn how to write good Quality Content in 5 simple steps

Are you looking for quality content? Is getting good quality content giving you a pain in the head?

Get an answer to all your queries here….by learning how to write quality content yourself.

Here are 5 easy steps:

Step No. 1: Understand your targeted readers.

a)You must know what your audience is looking for in your write up and serve them exactly the same….
b) Appropriate keywords will play a vital significance here…
Example: If you are selling a product, you must highlight what people usually search for before buying that product and then hit the nail by using this information in your content.

Step No. 2: Empathize.

a) Once you know what the reader is looking for, you must empathize with them by connecting emotionally
b) You may put examples of your own experience in the content to connect better to the readers
Example: If you are selling a hair gain product, you can mention how you personally benefitted from it in your content.

Step No. 3: Be unique.
a) You must write 100% unique content to be able to win the competitors
b) You can do your research and take ideas but while writing just keep everything else aside.
Example: If you are selling a product, you can mention some features of the same that no other writer has touched so far.

Step No. 4: Use simple words.

a) You must use simple words that the readers can easily understand and comprehend
b) people generally lose interest if the language is difficult to understand.
Example: If you are selling a product, you can explain why it is good in simple understandable words rather than heavy difficult words.

Step No. 5: Always Proofread.

a) Once your content is ready, you must proofread it to identify any spelling mistakes or grammar mistakes that it may have.
b) Proofreading will also let you know whether the flow of the content is good or needs improvement

Hope this information will be helpful!

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